Graduate Copywriter & Content Producer

About us

We’re on a mission to help schools transform the way they work, so that we can help save teachers time and ultimately improve student outcomes. 

At the moment, data is more of a burden than a benefit to teachers. Schools are increasingly required to store & use vast amounts of information on attendance, behaviour and assessment, which takes teachers hours a week to input (in fact, 60% of their time is spent on non-teaching tasks like this), but often isn’t used effectively to improve student performance.

We’ve built a system that improves the input, analysis and communication of school information, saving teachers days of precious time and allowing them to target student interventions more effectively to improve the outcomes of the hundreds of thousands of children across our schools.

Imagine taking the register on your iPad, then having the system instantly text all parents whose child was not in school asking them to confirm their absence by texting the school back. Easy! Since our launch five years ago, we’ve raised venture capital from top-tier, socially-minded investors, expanded in three countries, and are now working with thousands of schools, helping them to improve outcomes for hundreds of thousands of students. We care about our social goals as much as our business targets and want to make a lasting, positive impact across the education sector. We’re looking for passionate, curious, ambitious people who share our ethos and want to make an impact at scale.



 

About the role

This is an opportunity to shape the way schools & MATs see our brand and learn about the ways our cloud-based MIS could help to transform the way they work.

There is huge potential for us to grow the number of schools who use Arbor through account based marketing, partner & customer referrals, and our blog, but at the moment we’re lacking the brilliant product content we need to help us do this. 

Over the past 4 years we’ve grown the Arbor brand into the best known competitor brand in our market, generating 1000s of meetings with schools & MATs along the way. We’ve achieved impressive recognition at scale, and now we want to make sure every school & MAT has the material they need to hand when it comes to making a decision about us. Whether it’s a battlecard for a specific feature of our MIS, a brochure for a particular audience, a case study or a blog, you’ll produce, update, and ultimately own all of our sales and marketing material, helping even more schools to see the impact of what we can do!

 

What will you be doing day-to-day?

  • Produce & update our core marketing brochures each year for our school & MAT MIS and Arbor Insight
  • Produce & update Sales collateral for use in demos, tenders & account review meetings with our schools
  • Produce Partner collateral to help our key partners sell Arbor into schools
  • Produce content to attract key prospects via Account Based Marketing
  • Produce content to help schools using Arbor to introduce us to local schools
  • Produce case studies
  • Own our blog: writing content, editing submissions, managing the schedule & Wordpress, reporting on results
  • Manage content & image changes to our website
  • Work closely with our Freelance Designer to ensure all content fits with our Brand Guidelines
  • Be a brand custodian, ensuring our brand & house style are used consistently across the business
  • Become an expert on Arbor MIS for schools & MATs, keeping up-to-date with product updates and improvements

 

What are we looking for?

You’d be perfect for this role if the idea of writing 80% of the day, every day, excites you. Beyond that, we’re looking for:

  • 2:1 degree or equivalent/higher
  • Passionate about writing & content creation, with exceptional writing ability
  • Excellent proofreader with very high attention to detail
  • Creative, with a love of good design balanced with an understanding of commercial objectives
  • Strong time management skills with the ability to prioritise and work to deadlines
  • Comfortable working closely with a variety of people across multiple departments in the business
  • Familiarity with WordPress, Hootsuite & Google Analytics would be an added bonus
  • Driven, with the desire to work in a fast-paced scale up - you’ll have a lot of responsibility from day one!

Please submit a sample of your writing instead of a covering letter with your application

 

What to expect when you join us

At Arbor you’ll be joining a really forward-thinking team who are smart, driven, socially minded, and not afraid to challenge each other. You’ll always see the impact of your work and know that you’re making a real positive difference, not just to education, but to the people you work with too!

We also offer...

  • Regular team socials where we spend quality time together doing something different (we’ve had pizza making, problem solving, and even white water rafting!)
  • Plenty of opportunity to learn and develop in your role. We also have a dedicated budget for professional development as well as consistent internal training and professional support
  • Childcare vouchers and a bike to work scheme
  • 24/7 access to speak to a GP via Babylon Health
  • Delicious snacks and drinks all day (with an endless choice of various teas!)